Certificate IV in Retail Management

About this Qualification

This qualification is most suited to experienced retail practitioners who have some significant responsibility in a business. Managers, team leaders and supervisors are all suitable applicants for this qualification.

This qualification provides the skills and knowledge for an individual to be competent in the first line management skills of those working in the retail and/or wholesale industries. It applies to those who are managing a small retail outlet, a section or department within a larger retail store, a small wholesale outlet, or sectional department within a larger of wholesale business.

Job roles

• Individuals with this qualification able to perform roles such as:
• Managing a small to medium retail store group or franchise outlet
• Managing an independent retail store
• Managing a wholesale outlet
• Departmental/ section management in a retail or wholesale business
• Functional management roles, such as merchandise management
• Management of an inside or outside sales team in a wholesale business

Possible job titles include

• Store manager
• Department manager
• Merchandise manager
• Sales manager
• Customer service manager
• Shift manager

Entry requirements

To enrol in this qualification you must be working in a retail environment.

There are two alternative path ways for entry into the Certificate IV in Retail Management. You may have previously completed the certificate III, or

Alternatively you may have sufficient relevant retail or wholesale employment experience. If you have held one of the position job titles mentioned above and/or performing some other roles mentioned above, you will probably have sufficient experience and relevant on-the-job application to commence this qualification. A visit from the College retail consultant or perhaps even a phone call can soon confirm this for you.

Program Structure

In order to complete a Certificate IV in Retail Management, 10 units must be completed, comprising of three core units and a further seven elective units.

The College aims to provide applicants with a selection of units that best fits their job role, the organisation and their individual learning needs as well as the industry and qualification requirements.

We encourage final selection of electives only after a thorough needs analysis has been completed for the individual and the organisation they work with.

Core units

• Manage merchandise and store presentation
• Lead and manage people
• Provide a safe working environment

Elective units can be chosen from the following

• Coordinate the implementation of customer service
• Develop business-to-business relationships
• Manage store facilities
• Analyse and present research information
• Acquire and retain online customers
• Manage retail brands online
• Process payroll
• Manage financial resources
• Monitor food safety program
• Monitor compliance with legal and legislative requirements impacting business operations
• Administer human resources policy
• Recruit and select personnel
• Maintain business technology
• Develop work priorities
• Plan purchasing
• Negotiate contracts
• Plan inventory levels
• Buy merchandise
• Control inventory
• Monitor in-store visual merchandising display
• Present products
• Manage operational plan
• Undertake business planning
• Maximize sales of branded products
• Implement product recalls
• Implement continuous improvement
• Creation innovative work environment
• Maintain operational quality and productivity
• Control store security
• Manage sales and service delivery
• Lead a sales team
• Train sales team members

A complete list of units for SIR40207 Certificate IV in Retail Management can be accessed here

Course duration

This course is delivered flexibly in the workplace and usually takes between 8-12 months to complete.

Delivery mode

This qualification is delivered to existing workers in their own workplace and with the support and training assistance of their line manager.

All College students undertaking the program are allocated a workplace coach. This coach will work closely with your line manager to ensure that the training design is a good fit with the business and, with your own personal learning style. As well as one-to-one coaching you may be asked to complete some learning online and/or attend some group workshops.

Individual program design

Every person is different, so the College takes the time to design the most suitable learning program for you.

Each program is unique and designed to meet the needs of the individual.

Initially, your coach will undertake a needs analysis where he or she works with you to ascertain your current skills & knowledge and to see where the gaps are.

This process will ensure you have selected the right qualification for you at this time in your career and it will also make sure that we select the right electives that best suit your needs. Once this is complete your coach may advise you that you already have some of the skills & knowledge required for this qualification. When this happens you can have these skills & knowledge recognised through a process called ‘recognition of prior learning’ and then you don’t have to complete training in this aspect of the program.

The coach will work closely with you and your line manager to develop your own training plan. This will outline any RPL as well as what units you need to complete and how you will complete them. Depending on your needs you may utilise any or all of the following learning methods:

Work with a coach one-to-one

Use a textbook or learner resource to complete various activities

Complete various topics online using: online learning resources; learning blogs etc.

Undertake a workplace project where you apply the new skills & knowledge you have gained

Work with your line manager who will train you in a specific skill set

Attend a training workshop with other students like you

Attend a seminar on a specific topic

Attend a conference or product launch etc.

How to enrol

The College works with existing workers and offers this qualification in their own workplace. To undertake this qualification you will need the support and endorsement of your line manager.

Once you have registered your interest in this course the College will assign you a workplace coach who will visit you to undertake the needs analysis and develop your program design.

If you are interested in learning more about this qualification and/or enrolling in this qualification contact us